sponsorship
//ˈspɒn.sə.ʃɪp//
Noun
sponsorshipSingular
sponsorshipsPlural
1
Financial or material support provided by a sponsor, especially for an event, activity, or organization in exchange for advertising or publicity.
The company's sponsorship of the music festival included their logo on all promotional materials.
2
The act or state of being a sponsor; the position or role of providing support or backing.
The company's sponsorship of the local team has strengthened community ties.